1. Which of the following most accurately summarizes the main sets of forces affecting organizations? A. Existing and potential competitors, suppliers, customers and substitute products or service B. External stakeholders, management and staff C. Government, competitors and consumers D. General environmental factors, competitive forces, factors internal to the organization and the interests of stakeholders
1. Which of the following most accurately summarizes the main sets of forces affecting organizations? A. Existing and potential competitors, suppliers, customers and substitute products or service B. External stakeholders, management and staff C. Government, competitors and consumers D. General environmental factors, competitive forces, factors internal to the organization and the interests of stakeholders
Chapter19: Pricing Concepts
Section: Chapter Questions
Problem 11DRQ
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1. Which of the following most accurately summarizes the main sets of forces
affecting organizations?
A. Existing and potential competitors, suppliers, customers and substitute
products or service
B. External stakeholders, management and staff
C. Government, competitors and consumers
D. General environmental factors, competitive forces, factors internal to the
organization and the interests of stakeholders
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