Harry, Bill and Martha are the executive directors of Xilang Pty Ltd. Harry runs day to day business of the company and Bill is in charge of the company marketing activities. Martha relies on her husband, Harry, to give her information. She rarely attends directors' meeting and does not bother to read weekly reports about the company financial position. What directors' duty has Martha breached in this situation?

Harry, Bill and Martha are the executive directors of Xilang Pty Ltd. Harry runs day to day business of the company and Bill is in charge of the company marketing activities. Martha relies on her husband, Harry, to give her information. She rarely attends directors' meeting and does not bother to read weekly reports about the company financial position. What directors' duty has Martha breached in this situation?

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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