Problem 20-7 (Algo) Wholemark is an Internet order business that sells one popular New Year greeting card once a year. The cost of the paper on which the card is printed is $0.29 per card, and the cost of printing is $0.10 per card. The company receives $3.75 per card sold. Since the cards have the current year printed on them, unsold cards have no salvage value. Their customers are from the four areas: Los Angeles, Santa Monica, Hollywood, and Pasadena. Based on past data, the number of customers from each of the four regions is normally distributed with mean 2,300 and standard deviation 200. (Assume these four are independent.) What is the optimal production quantity for the card? (Use Excel's NORMSINV() function to find the correct critical value for the given a-level. Do not round intermediate calculations. Round Normsinv value to 4 decimal places. Roundup your answer to the nearest whole number.) Optimal production quantity

Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter9: Decision Making Under Uncertainty
Section: Chapter Questions
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Problem 20-7 (Algo)
Wholemark is an Internet order business that sells one popular New Year greeting card once a year. The cost of the paper on which
the card is printed is $0.29 per card, and the cost of printing is $0.10 per card. The company receives $3.75 per card sold. Since the
cards have the current year printed on them, unsold cards have no salvage value. Their customers are from the four areas: Los
Angeles, Santa Monica, Hollywood, and Pasadena. Based on past data, the number of customers from each of the four regions is
normally distributed with mean 2,300 and standard deviation 200. (Assume these four are independent.)
What is the optimal production quantity for the card? (Use Excel's NORMSINV() function to find the correct critical value for the
given a-level. Do not round intermediate calculations. Round Normsinv value to 4 decimal places. Roundup your answer to the
nearest whole number.)
Optimal production quantity
Transcribed Image Text:Problem 20-7 (Algo) Wholemark is an Internet order business that sells one popular New Year greeting card once a year. The cost of the paper on which the card is printed is $0.29 per card, and the cost of printing is $0.10 per card. The company receives $3.75 per card sold. Since the cards have the current year printed on them, unsold cards have no salvage value. Their customers are from the four areas: Los Angeles, Santa Monica, Hollywood, and Pasadena. Based on past data, the number of customers from each of the four regions is normally distributed with mean 2,300 and standard deviation 200. (Assume these four are independent.) What is the optimal production quantity for the card? (Use Excel's NORMSINV() function to find the correct critical value for the given a-level. Do not round intermediate calculations. Round Normsinv value to 4 decimal places. Roundup your answer to the nearest whole number.) Optimal production quantity
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