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Business Environment Of The Premier Foods Essay

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Introduction
Business environment is the combination of the surrounding of the elements of interest and influential to the business process. Business environment consists of mainly two types of factors – macro and micro. Under these two factors other verities of factors are involved. In this assignment environment of the Premier Foods is mainly examined along with the use of PESTLE analysis, social and cultural factors consideration are also discussed regarding branding decision.
Task 1The immediate/ contextual environment
a) Input-process-output (IPO) analysis for Premier Foods and Vodafone
In the operation process of any organization is conducted for the ultimate desired outputs through providing necessary inputs at the beginning of the process. In between inputs and outputs a process takes place that is called transformation process that ultimately generates the desired outputs. According to De Beer and Rossouw (2005) operations can be defined as a set of process that takes several inputs resources that are to transfer and bring out the outputs in the form of products or services. However the input process output (IPO) are not the same in different industry obviously but it also may vary greatly in the same industry. The input process output for the Premier Food is quite different that of the Vodafone. In the case of Premier Food, this is quite a large company in the FMCG industry and have a verity of brands but among this all a single thing is common and that is it

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